WEBSITE INTEGRATION MADE EASY Originally, when we started Meridian, that’s where we got our biggest ROI. I launched the benefits division for them, and of course, there was no section on our website for that. I happened to have some M&A materials and PEO content ready, so I said, “Here it is — here are the links.” He replied, “OK, I can just drop that onto the employee benefits page.” So within 24 hours, we had employee benefits listed on the website. He simply embedded two different RELAYTO presentations that explained what the division was about. Tom Clements